Make sure bottle label is showing in photos
Targeting people who became test and automation engineers
Want to build more awareness among the developer community
Blog post about how they came to our event, learned to write tests, and made a million dollars
Open-source projects are free on Sauce Labs
Send promo cards for 2-week trial to give away
May be able to send Derek back to speak again in the fall
Just set dates for SauceCon in Austin & offering discounts to community
Send new address to Bill
Not looking for ROI; just looking to increase awareness of their offerings